Alienware partners with Riot GamesPosted on: Jan 10, 2019 By smartlaunch in News and trends,
Dell’s Alienware gaming hardware division has agreed to become a multi-year sponsor and partner with Riot Games and its League of Legends global esports events.
The deal is a big one for Riot Games, helping to establish a stronger financial footing for its league, which is perhaps the biggest esports franchise in the world. It follows on Riot Games’ earlier announcement of a global sponsorship with Mastercard.
Alienware will power the esports competitions of League of Legends as official display partner in major events, including the League of Legends Championship Series and the League of Legends European Championship. Alienware will also power four international competitions: NA vs EU Rift Rivals, the Mid-Season Invitational, the World Championship, and the All-Star Event, according to a press release. Alienware will exclusively provide PCs and other hardware for the esports athletes at the esports events, where there will be more than 400 matches spread across the spring and summer seasons.
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