Mobile Gaming’s Substantial Growth

Posted on: Feb 12, 2020 By smartlaunch in News and trends,

Last year brought unimaginable revenue to the games industry, growing 3% to over USD 120 billion. And mobile esports has transitioned into one of the fastest-growing sectors of gaming. The level of accessibility, affordability, and quality found in game apps has impacted the market significantly.

Advancements in cellular technology make production costs for mid-low-tier companies less expensive. Therefore, emerging markets, such as those in India, are experiencing immense growth. Smartphone manufacturers and app developers shift their focus towards younger markets, as revenue growth subsides in mature markets.

PUBG Mobile is one of the most popular titles for gamers and illustrates the growth of mobile esports. The PUBG Mobile Club Open final in 2019 had a total of 532 million views, 11 times more than the year before. The tournament’s prize pool totaled more than USD 2 million and had a peak viewership of around 600,000.

Call of Duty: Mobile only released a few months ago and is growing into one of the most sought after games on the market. Since its release it’s been downloaded more than 170 million times. 

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